In case of a bulb failure immediate switch to the second bulb with the reverser shall be possible Adjustment of brightness and power with buttons and switches on the front panel.
Shall be connectable with conventional telescopes, fiberscope, Shall be adaptable to all endoscopic procedures Optionally , an automatic built-in swivel mechanism will bring the spare halogen bulb into working position.
Operating table designed for carrying out treatments, dressing interventions and operations of general surgery and traumatology All exposed metallic parts shall be made from stainless, acid proof steel.
The table base shall be mobile and shall have central brakes Back rest and leg rest inclination angle, kidney elevator, Trendelenburg and reverse-Trendelenburg positions and height adjustment of the table top shall be
The table top shall be translucent for x-rays with 5 separate Sections
Padded rubber mattresses with Anti Microbial agent incorporated into all components that assists in Prohibiting growth of bacteria & fungi and easy to clean and maintain
In 1949, William Bernbach, along with colleagues, Ned Doyle and Maxwell Dane, formed Doyle Dane Bernbach (DDB) Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products. The strategy was to keep customers by creating and nurturing them as brand ambassadors, rather than attempting to attract the attention of those who were uninterested in the product.
Bernbach’s artistic approach to print advertising was innovative, and he understood that advertising didn’t sell products.
Bernbach’s team of “agency creatives” was headed by Bob Gage, who hired Helmut Krone, as an art director in 1954. Krone owned a Volkswagen before the agency pitched for the account. Krone, Bernbach and the first copywriter on the account, Julian Koenig, were impressed with the “honesty” of the car. Krone was an intellectual among art directors – seeking ways to lay out an ad campaign to stand-in for the product itself.